Credit: Pixbay.com What are keywords in SEO-How to find them with keyword research! The keyword is a term mostly used in digital marketing. Digital marketers use keywords to define search queries. If you want to get some organic traffic from search engines then first you'll have to find the keywords your audience type into search engines. But how will you do this? You can do this with keyword research! So, if you want to learn What are keywords and How to do keyword research then stick to this article till the end! What are keywords in digital marketing and SEO? Keywords are the words or phrases that people type into search engines to find what they are looking for! As the word phrases suggest keyword is not necessarily one word, a complete sentence may also be a keyword. Suppose you are looking to buy a new trouser...You might type something like this into Google. "Best trousers for men" Yeah! it is not a word but a complete phrase, but yes, it is still a keyword. Why